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The story behind Versace is one of success and tragedy. Founding by Gianni Versace in 1978, this luxury clothing company quickly shot to international fame within a decade. He figured out early on that getting stars to wear his pieces was crucial to the success of the label. So, he managed to score clients who were some of the biggest names of the 1980s including Madonna, Princess Diana, Elton John and Tina Turner. The name Versace skyrocketed, though, in 1994 when actress Elizabeth Hurley wore the famous safety pin dress on the red carpet that no one could stop talking about.
